Paid Search

We Provide Paid Search Analysis, Advertising & Optimisation for Luxury & Hospitaliy BrandsOur advertising strategy is centred on targeting the right potential audience for you. It goes hand in hand with the Search Engine Optimization strategy to augment your search engine visibility and support your overall brand objectives. PPC practices are tailored to your online market segments and incorporate singular elements or a combination of:

 

  • Paid Search – Targeting keyword searches across all major search engines. A paid search targets users with a history of interest or purchase in your industry so as to attain a better conversion rate.
  • Re-marketing – As a part of the digital marketing plan, re-marketing aims to increase or speed up online conversations and brand awareness.
  • Online/Banner Advertising – To support and enhance your current online brand presence, carefully targeted online ads are executed to create demand and awareness.
  • Social Media Advertising – To raise awareness, build social media profiles and encourage B2C and C2C engagement online.

 

Analysis and optimisation are the feet of every PPC strategy whose strength determines its output.